Avate ry
Creator Portal for Audiovisual Rights
The Situation
Avate ry represents audiovisual creators in Finland: screenwriters, directors, actors. They needed a digital Creator Portal where rights holders could manage work metadata, verify crediting, and connect to global ISNI identifiers. Credits get lost. Names get misspelled. Roles are incorrectly attributed.
The Problem
Three user groups needed different things from the same portal. Creators needed to see and correct their credits. Production companies needed to register new works. Avate as administrator needed oversight. The ISNI integration added technical complexity: the National Library's API handles registrations but isn't a lookup service, and KAVI's databases have a five-year archiving window.
The Approach
Team kickoff with Ceon development team to scope the €55K phase one budget
Two user workshops: one with Avate organization, one with individual creators
Full Figma prototype covering every screen and user flow
Magic link authentication over passwords to reduce friction
Progressive ISNI handling: auto-search KAVI, fallback to National Library API
Modular design system with ShadCN components for future extensibility
The Magic Moment
The intersection between organizational requirements and individual creator needs defined the MVP precisely. The workshops surfaced that crediting corrections were the core value. Not metadata management. Not ISNI lookups. Just: is my name on the right work with the right role?
The Outcome
Prototype approved and handed off to development. Phase one covers rights holder registration, ISNI linking, and crediting corrections. Architecture supports future phases: production company portals, expanded databases, and direct API integrations.
Full Figma prototype approved by client and development team
Three user groups served through one portal with role-based permissions
Magic link authentication eliminating password management
ISNI integration designed for progressive discovery and registration
What Transferred
With a €55K budget and complex integrations, every unnecessary feature could have eaten the timeline. The workshops identified what mattered most. The prototype confirmed it. Development started building the right thing.